Job: Consumer Insight Manager, Tarsh Lazare
- Employer: Tarsh Lazare
- Posted: 16 Nov 2009
- Reference: TL11026
- Contact: Adam Tarsh
- Location: West London/Middx
-
Sector: FMCG - Food,
- FMCG - Drink
- Contract: Permanent
- Hours: Full Time
- Position: Consumer Insight Manager
- Salary: c.£55K-£60K + Car + Bonus
Consumer Insight Manager
c.£50K-£60K + Car + Bonus
London
TL11026
Superb opportunity for high calibre consumer research professional with extensive ad-hoc experience to join this global FMCG business with a huge portfolio of much loved brands. Working within a senior insight team, you’ll work alongside brand marketing and commercial teams – advising on a wide range of brand and market issues including innovation/concept development, brand strategy, advertising development, packaging and shopper insight. This role is at the heart of strategic decision making and needs a researcher who can challenge existing thinking and consistently bring his/her insight and skills into the picture to underpin and frame key strategies and marketing/innovation initiatives.
Our Ideal Candidate
Ideally with a background gained in a leading FMCG or perhaps retail business, as well as within a blue-chip research agency, you’ll have a deep understanding of qual and quant, ad-hoc and continuous research techniques. You will have a real passion for getting under the consumers skin and understanding market/category issues – using this knowledge to make clear and practical business recommendations. Strong project management skills are of course key as is the ability to influence and secure buy-in at the most senior levels. Specific experience of driving NPD projects from concept to launch planning would be particularly valuable.
Company Profile
Global foods business that has always prided itself on quality branded products loved by millions. This company has a heritage stemming back over 130 years and a portfolio of brands with huge equity and development potential. A household name that children and adults will hold close to their heart! Strong commercial disciplines will suit candidates who are brand passionate and business savvy.
Tarsh Lazare is committed to finding the right roles for talented candidates. We are a leading name in marketing recruitment with extensive marketing recruitment experience working with brand management, communications, category management and insight/research specialists. If you would like to discuss this role, or any other roles that might be suitable, please e-mail or call one of the team now on 020 7566 9890.
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