Job: Data planner (hot job!), Cyan Search

Data Planner

(amazing aspirational agency who rarely recruit!  Noone seems to want to leave!)

What we’re looking for

A self motivated, detail oriented and independent Data Planner with a can-do attitude. The ideal individual would have 2 years plus experience in a data related role. We’re a small team and need somebody who can mould themselves to the many and varied requirements that come with running a large amount of campaigns on a highly prestigious account.

Cool and calm under pressure with an unquestionably high quality of work, the ideal individual is somebody who gets data, can deliver fine detail yet has a comms and creative opinion. Also the ability to condense down vast amounts of data and analysis into a pithy, insightful and engaging document is key to this role.

We deliver campaigns both through off line and digital channels so the ideal candidate would have experience across a range of media analysis tools.

The Direct Planning Team

Current team Direct/Data planning resource will consist of:-
• Direct Planning Director
• Senior Direct Planner

The Direct Planning Director will provide contact with the client at the most senior level, lead strategic direct planning, and provide coaching and mentoring to the direct planning team.

The Direct Planner provides strategic input and insight whilst managing the broader development of campaigns. Also leading the client relationship at a mid to senior level.

The Data Planner will work with closely with the Direct Planner and the account team. The successful candidate will be heavily involved with the day to day running of Direct Planning and will liaise with client on campaign analytics and data insights.

The Direct team sit and work very closely with the account team in the London office and are an intrinsic part of the team function.

Key Roles

o Manage the day to day requirements for data extraction briefs and communication with clients core partner agencies
o Regular liaison with client required so a professional, personable and affable character is key
o Delivering campaigns smoothly, consistently and on time. Working in partnership with the internal account team and external agencies
o Campaign results analysis to support 1) client presentations 2) campaign refinement
o Knowledge of broad range of analytics tools a bonus
o Using research tools (client owned data, NCBS, TGI etc) to provide audience insight presentations for new launches and other tactical requirements
o A keen eye for detail as lots of data file checking and mailing house briefing/proofing.

Required Skills/experience

o 2 years previous work with data working as a Data Planner or similar role
o Comfort with creation of data briefs and QC of produced data files
o End to end management of many direct campaigns at once
o Ability to propose and implement a constant ‘test, learn and refine’ strategy across all direct communications
o Full analysis of campaign drawing out insights from received results
o Comfortable with creation of client facing presentations and distillation of data into key insights and recommendations
o Desirable experience of digital communications management

Opportunity to work with the best planners and creatives in the business. The offices are achingly hip, there's a fantastic atmosphere and culture in which to thrive, and personal development in this role is guaranteed. 

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