Job: Mail Order Marketing Manager - Retail/Fashion, Blue Skies

  • Employer: Blue Skies
  • Posted: 03 Nov 2009
  • Reference: ALEKS21
  • Contact: Blue Skies Clientside
  • Location: London
  • Sector: Retail/Wholesale - Mail order
  • Contract: Permanent
  • Hours: Full Time
  • Position: Mail Order Marketing Manager - Retail/Fashion
  • Salary: £30000-£38000

You will be currently a Senior Marketing Exectutive/ Marketing Manager within a retail company looking for that next step up and who would like more scope. This company will mould its requirements around the right retail candidate!

The key responsibilities will include:

Marketing:

* To develop the mail order and online marketing plan

* To produce the marketing plan for mail order and sales promotions and co-ordinate the departmental marketing plan and prepare budgets for sign off

* To co-ordinate sales promotions across multi-channels

* To implement print promotions

* To produce and manage the expenditure budget for mail order print and sales promotions materials

* To initiate and maintain relationships with partners and develop partnership work

Customer database Management and Distribution:

* To develop the catalogue distribution plan with support of the CEO

* To analyse the customer database to gain an understanding of customer behaviour and to commission customer profiling when necessary

* To analyse of the effectiveness of marketing activity and to commission external suppliers for database management where necessary

Catalogue and print production:

* To work with the CEO to produce the catalogue, with the help of the Catalogue Production Cooordinator

* To manage the costing and quality control of the reprographics/printing of the catalogue

* To oversee the collation of all the information for the catalogue and set and keep the schedules for its production

* To oversee the preparation of the initial layout of the catalogue and co-ordinate its communication to the graphic designer

* To proof read and edit the cataalogue text

* To be responsible for the organisation of the logistics of the photoshoot, including travel arrangements, managing the budget and liability issues

Essential Skills & Requirements (please do not apply if you cannot demonstrate the following):

* Experience in the management of printing catalogues

* Substantial marketing experience, preferably in multichannel fashion retail (including direct and online marketing)

* Good copywriting skills

* Good experience of evaluating campaigns

* Management experience and good leadership skills

Desired personal qualities:

* Ability to take initiative and pro-active nature

* Interest in fashion

You will ideally have Mailorder/ Catalogue production experience and strong print experience for this role.

We receive an enormous amount of applications daily and regrettably, we are unable to respond personally to all of them. If you have not received a response from us within 10 days, your application is not being taken any further this time.

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