Job: CRM Manager-leading Music, Propel
- Employer: Propel
- Posted: 05 Nov 2009
- Reference: 15537
- Contact: Andy Levis
- Location: West London
- Sector: Media and New Media - Digital Media
- Contract: Permanent
- Hours: Full Time
- Position: CRM Manager-leading Music
- Salary: £30000-£35000
My client is a leading Music label based in funky offices in West London.
The Role
Sitting within the interactive department, working across their entire portfolio of Artists, you will be responsible for increasing engagement with their brands by defining, implementing and managing CRM strategies that endeavour to maximise customer acquisition and retention. The role entails co-ordinating CRM product developments and strategies with a wide range of internal stakeholders.Your key duties and responsibilities for the day-to-day management of all CRM will include:
Being hands on with data, day in, day out covering data validation, manipulation and segmentation
Regular reporting on database volumes
Ensuring that the user database is optimised in terms of depth and data cleanliness
Defining the customer acquisition / retention strategy Identifying off-line strategies within social media, display, and all relevant forms of Digital Marketing that can be use to grow the database The Candidate
Proven experience with data capture
Substantial experience working in CRM. Ideally from a social network working across a large well known website
Solid experience in the creation and execution of large scale email marketing campaigns
Experience working with email marketing platforms and web analytics
This is a fantastic opportunity for a confident, highly driven and experienced individual who really wants an opportunity to shine. You must be passionate and have experience in a similar role.
Do email andy@propellondon.com with your Cv in the first instance
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