Job: Head of Digital, Tarsh Lazare

Employer: Tarsh Lazare
Posted: 05 Nov 2009
Reference: TL11084
Contact: Bianca Lazare
Location: Surrey
Sector: Public Sector - Healthcare
Contract: Permanent
Hours: Full Time
Position: Head of Digital
Salary: up to £60K

Head of Digital
£55,000 - £60,000 + Car Allowance
Based: Surrey
TL11084

Reporting to the Group Marketing Director, this is a critical leadership role with the remit to develop and implement the digital strategy. Engaging and influencing senior managers across the business, you will drive the evolution of the brand and delivery of commercial targets. You will lead the relationship with the digital agency on the development of the website ensuring usability, personalisation and customer focus are the best in the healthcare sector and the site is well optimised for search engines. You will also identify and implement new technologies, sources and formats that support acquisition and retention activity, and present the brand in an innovative and authoritative light.

Our Ideal Candidate

You will have worked in a multi million pound ecommerce business analysing, executing and optimising online strategy. You will have a proven track record of achievement in delivering commercial return based on your strategic on line plans and activity. You will be experienced in formulating online customer acquisition and retention plans designed to maximise site traffic, lead generation and conversion, including PPC, SEO and social media. Our client is looking for a strong experienced leader and a conceptual thinker with excellent commercial acumen and budget management skills. You are someone who is comfortable influencing and engaging at a senior level, and with internal and external suppliers. Importantly, you have a passion for all things digital – you’re on the pulse of market news and innovation.

Client Profile

Our client is a well established and highly respected organisation within the healthcare arena. It manages hospitals across the UK and delivers the highest quality treatment for a huge range of medical conditions, largely catering for privately insured or private patients and more recently NHS patients too. The group is actively developing new approaches to treatment and is keen to raise revenues and volume with the delivery of new consumer facing products.

Tarsh Lazare is committed to finding the right roles for talented candidates. We are a leading name in marketing recruitment and have significant marketing recruitment experience working with brand management, communications, category management and insight / research specialists. If you would like to discuss this role, or any other roles that might be suitable, please e-mail or call one of the team now on 020 7566 9890.