Job: Search Marketing Manager - £65K, Propel

Search Marketing Manager - £65K

I am seeking an experienced Search Marketing Manager to join a growing global Search team which is based SW London.

As the Search Marketing Manager you will collaborate with Client Services and Search/Media/Analytics team members across a range of accounts reporting to directly to the Global Director of Search Marketing. Additionally you will provide leadership in structuring compelling, innovative and effective approaches to use search engine marketing to meet client needs. This includes both Paid and Organic Search practices.

KEY RESPONSIBILITIES:

Serve as the agency expert for both paid search and natural search strategies

Identify and pioneer new search relationships and partnerships to ensure this clients remains at the forefront of SEM

Grow new and existing client revenue by selling (up-sell / cross-sell) solutions and ideas in natural search and paid search

Work directly with new business team on SEM sales opportunities

Partner with Account and Media teams to ensure synergies with paid search and media campaigns

Lead key SEM client presentations and strategic discussions

Author or contribute to whitepapers regarding research, analysis, best practices for SEM

Develop ongoing customer reports, which yield qualitative and quantitative trends for ongoing SEM efforts

Establish and maintain project management processes to manage multiple SEM projects at one time

Collaborate with Account and Media departments to feed SEM specific findings into broader online and offline media strategy

Stay up-to-date on and advise clients of the latest trends in SEM

Collaborate with Product Development team for in house SEM toolset - Manage key vendor/partner relationships

Manage team of in house experts

SKILLS AND EXPERIENCE REQUIRED:

Experience in advertising/marketing experience working within a marketing communications agency

Experience of interactive media industry experience with the majority dedicated to SEM

Significant experience managing a team of people with direct reports

Paid Search and SEO program management experience for Fortune 500 brands

Proven ability to develop strategies for key accounts and educate team of search analysts and strategists

Understanding of the mechanics of how search engines work

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