Job: Online Sports Marketing Manager - £45K + Bonus., Propel
- Employer: Propel
- Posted: 05 Nov 2009
- Reference: dh/15452
- Contact: Darren Hirst
- Location: Richmond upon Thames
- Sector: Entertainment - Sport
- Contract: Permanent
- Hours: Full Time
- Position: Online Sports Marketing Manager - £45K + Bonus.
- Salary: £45000-£45000
My client has some of the world's biggest entertainment brands in its portfolio; the group has been a consistent marketing innovator since 2000, and a major driving force in the commercialisation of sport and entertainment rights online who are currently looking for an experienced Sports Marketing Manager.
You MUST come from an agency OR from a Sport Media background.
You responsibilities will include:
* Planning and delivery of Sport marketing campaigns across various channels
* Full responsibility for marketing strategy and planning for global Sport clients
* Responsibility for revenue generation and subscription growth
* Responsibility for traffic driving and brand building globally
* Responsibility for briefing in creative concepts
* Continual product analysis and development
* Client liaison and communication
* Budget handling and management
* Revenue and Traffic projections
* Analysis and reporting of marketing activity
* Maintenance and growing of affiliate networks and programs
* Analysis and reporting of online advertising
* Competitor analysis research
* Campaign reporting to key clients
* Development of creative concepts
* Management of third party agencies
* Aiding head marketing on new business and any opportunities to drive additional revenue through existing partners.
* Good knowledge of Sport
* Strong commercial acumen
* Good knowledge of the online landscape
* Knowledge and experience of video websites
* E-mail delivery
* Web skills and online media development experience (HTML preferable)
* Understanding and experience of web analytics (webtrends/Omniture)
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