Subscriptions Marketing Manager

London
£28-33k doe + benefits
29 Feb 2012
29 Mar 2012
MD5964
B2B, Digital
Full Time
Permanent

The company
Our client is an international provider of real-time business and market intelligence for the global infrastructure finance and legal community. Established for many years their key core products focus on Europe, North America and South America. You will be based in their London offices.

The role
You will be responsible for implementing the marketing strategy for the acquisition and retention of subscribers to the company’s key core products, providing real-time business and market information and news to clients such as governments, banking, legal etc. You will also be tasked with upgrading the subscriptions of existing clients as new data and research products come online and you should be able to simultaneously manage and deliver campaigns across multiple products. You will be responsible for the creation of effective and punchy marketing copy for a sophisticated financial audience and be responsible for indentifying new sources of data and looking for ways to deliver new business leads to the sales team.

Your profile
You must have good experience of digital marketing, ideally with a background in the financial sector together with an understanding of subscriptions marketing. You will be familiar with e-mail and direct mail marketing campaigns and will possess great customer relations skills as well as excellent communication and crucially copy writing ability, scheduling and the ability to deliver to tight deadlines. You will have strong organisational and time management skills and will excel in your ability to research new markets.

Please do not apply unless you have the relevant experience. 

Due to the high volume of applications only successful applicants will be contacted and if you have not heard from us in two weeks of your application please assume that on this occasion your application has been unsuccessful.

Formula Won Media is a progressive, proactive and dynamic media recruitment consultancy, established in August 2000 dedicated to the media industry. We lead the market for the best permanent media jobs within: media sales, new media sales, outdoor sales, exhibition sales, event sales, conference sales, broadcast sales, ambient sales, marketing, media agency and editorial jobs. We also have specialist divisions that cover International jobs and Search & Selection. All of our consultants have considerable experience in media so you can be confident that they will have your best interests at heart when finding the perfect role for you.