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Digital Marketing Executive - Paid Campaigns

Recruiter
Propel
Posted
13 April 2012
Closes
11 May 2012
Ref
MK/21188
Contact
Mistaun Kabir
Location
London
Specialism
Hours
Contract Type
Salary
£23000 - £25000 per annum + £23k - £25k

Further information

Digital Marketing Executive - Paid Campaigns | Leading Fashion Brand | London | £23k - £25k


An exciting new position has come up for a leading luxury fashion brand for a Digital Marketing Executive (focus of paid campaigns) based in London. The client is a household brand and the digital and marketing team has grown rapidly. This is a great opportunity to be a part of the growth and be able to make a real difference.



In this role you will be responsible for:



Paid Search, Display and Social Advertising:


Optimisation, managing bids and managing budgets across all global search accounts
Responsible for building out existing accounts where relevant, as well as setting up new accounts in new territories, and acquiring localised keywords/ad creative
Liaise with providers to ensure campaigns are running to optimum performance, and that new technology is being considered
Use adserver and analytics tools to track/monitor campaigns
Assist with media planning, buying and negotiating display campaigns
Implement any paid social campaigns; build out keyword lists and ad creative for YouTube, or for Twitter, manage bids and monitor activity to inform the best response


Skills and experience required:



Excellent awareness of digital marketing channels
experience of running paid search/display campaigns on retail accounts
Experience of hands-on campaign management, implementation and optimisation with ROI targets is essential; ideally from an agency background
Web analytics/adserver experience is ideal but not essential (DART, DFA, Atlas, Omniture, MediaMind etc.)
Excellent knowledge of excel
Experience of reporting campaign results to a wider team


This is a great brand, and excellent working environment (fun and social) with excellent benefits, so apply now!


Propel

Ideal people for The Digital Space. Digital might be a young industry, but our combined digital recruitment experience runs into decades. So, whether you have a digital vacancy or the talent and skills to fill one, we're the specialists to call.

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