Customer Acquisitions & Partnerships Manager - Luxury Shopping Brand
Customer Acquisitions & Partnerships Manager - Leading Luxury UK Private Shopping Club
Kensington, West London (W8)
£35,000 per annum + employee stock ownership plan
We are a leading UK private shopping club, organising short online sales campaigns for designer and lifestyle brands.The company is a B-to-B-to-C business, operating as both a clearance platform for brands as well as an exclusive, addictive shopping destination for over 1.5M registered members.
We have recently closed a significant finance round from a highly reputable syndicate of technology and retail focussed institutional investors. The company is primed to accelerate growth before the end of 2012 and crystallise its position as a truly innovative and long-term retail channel in the UK.
In your role as Acquisitions and Partnerships Manager you will define, propose and implement the Acquisitions & Partnership strategy for the brand in respect to the overall strategy of the company.
You will also develop and continuously reinforce the brand identity and equity using both online and offline channels. You will be responsible for managing external agencies as well as in-house direct response and brand specialists and coordinate communication with associated internal departments (e.g. creative, merchandising, production, technical, etc.) and contribute to the achievement of the operating profits objectives.
> Define and implement the Acquisitions & Partnerships strategy to increase the member acquisition to the site.
> Launch, monitor and manage the Partnerships programme with key media.
> Design, implement and monitor the Net Promoter Score Programme.
> Manage all PPC within the agreed Brand Guidelines.
> Design and deliver the Inserts Programme to the agreed Brand Guidelines.
> Design and Implement the SCO Programme, ensuring the relevance and deliverability of the Project.
> Identify other relevant acquisition channels.
> Manage all mobile application projects, work to the agreed deadlines and within the agreed Brand Guidelines.
> Manage the Affiliates Programme with CRM Manager.
> Manage the Behavioural Display Campaigns to agreed standards.
> Continually optimise the Campaigns and Programmes within your remit.
> Help to position the brand as the UK’s leading private shopping club.
Qualifications, Experience and Skills Required:
> Marketing or Business related qualification.
> Solid proven on-line acquisitions experience.
> Marketing experience is a must with strong marketing skills.
> Experience in the online/digital commercial area is a must. Background in Fashion retail is beneficial.
> Solid grounding in managing online acquisitions.
Personal & interpersonal skills:
> Holistic approach > Highly ambitious > Solution seeker > Innovator in every detail > Attention to detail > Results driven > Integrity > Capacity to deal with ambiguity within a complex environment > Exceptional presentation skills > Interpersonal and political savvy > Ability to deal with diversity > Sense of aesthetical, cultured, curiosity > Stylish and savvy understanding of fashion.
You may have worked in the following capacities:
Partnership Acquisition Manager, Customer Acquisitions Manager, Traffic Acquisition Manager, Online Acquisition Manager
Application Statement: By applying for the role you give express consent for us to process your application in conjunction with this vacancy. All applications are treated with maximum respect and are looked at by humans not software!
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