Exciting new opportunity for an Online Marketing Manager to join a leading British retailer. You will be responsible for taking ownership of the online marketing campaign strategy and delivering effective campaigns from start to end, ensuring to meet and maintain brand guidelines and restrictions. Projects include monitoring and improving the effectiveness of online campaigns, creating effective online marketing campaigns including email marketing to promote the retail brand and maximise sales, developing the online marketing plan, writing reports, liaising with stakeholders and third party agencies, and managing a small team of marketing specialists.
You must have significant experience of designing and implementing online marketing campaigns in particular email marketing and operational emails and additional experience of paid search, affiliates, display and re-targeting marketing campaigns is preferred. Ideally you will have a strong retail background and have line management experience/ good leadership skills. You must also be able to work to tight deadlines, have excellent communication skills and take an active role in online marketing decision making. This is an exciting challenge for the right person seeking their next senior digital marketing role. For more information on becoming part of this established retail organisation please email your CV to consult@afselection.co.uk or call Klara Thornton on 0121 355 0955.
