Digital Marketing Executive (Social Media) £25 + Excellent bens

West Yorkshire
£25000 per annum + Excellent benefits!!!
24 Oct 2012
21 Nov 2012
J264232A00177283
Claire Jones
B2C, Digital, FMCG
Full Time
Permanent


DIGITAL MARKETING EXECUTIVE - SOCIAL MEDIA/ DIGITAL MARKETING ANALYST/ ACCOUNT EXECUTIVE- £25,000 - Leeds, West Yorkshire

Google analytics, social media, adobe social, omniture, Cheetamail, marketing analytics, Gaming, Games, Social Media, acquisition, marketing, Facebook, Twitter, Digital, "email marketing"

A MARKET LEADER is looking for a DIGITAL MARKETING EXECUTIVE to join their team on a permanent basis. This is an excellent opportunity to work for a very successful consumer B2C brand.

ESSENTIAL SKILLS:-
  • Experience within a marketing role focussed on social media or customer acquisition
  • Must be a prolific user of social media on a personal level
  • Forward thinking and adaptable with ability to challenge decisions and give valuable input into marketing campaigns
  • Experience of using an email marketing system such as Cheetahmail, Omniture, Adobe Social or Context Optional
  • Facebook marketing experience would be an advantage
  • Must have an analytical mind-set and experience with Google Analytics is preferred
  • A marketing degree is preferred but not essential


Key Responsibilities:
  • Management of the social games marketing strategy
  • Working with 3rd party agency to deliver and optimise marketing campaigns for social games
  • Management and delivery/fulfilment of CRM process for social games using a 3rd party email provider
  • Working closely with 3rd party game developers to ensure CRM & marketing requirements exist
  • Overseeing social integration into existing gaming products
  • Keep up to speed with competitor and industry insight and suggest developments
  • Liaising with 3rd parties, design team and the relevant scrum to ensure social media apps are delivered on time and as expected
  • Central point of contact for Social Media policy guidelines
  • Working with contact centre on social customer service strategy
  • Social media monitoring and reporting including communication to the wider business
  • Other ad hoc responsibilities that may arise


PLEASE CONTACT ME AS SOON AS YOU ARE ABLE IF THIS ROLE IS OF PARTICULAR INTEREST!!!