Digital Marketing Executive

£22000 - £26000 per annum
12 Nov 2012
10 Dec 2012
Christine Ebeling Long
CRM, E-Commerce
B2B, Digital
Full Time
Digital Marketing Executive, Health and Beauty, Langley, Berkshire, £22,000 - £26,000

Do you want a dream job with a pioneering professional hair-care brand at the forefront of the global hairdressing industry? Are you passionate about all things digital? Then read on…


Our clients pioneering professional hair-care brands are at the forefront of the global hairdressing industry. Fifty years of hairdressing heritage and a continuing quest to stay at the leading edge of product innovation have helped them to become one of the largest group of hairdressing salons and academies in the world.


Now, our dynamic, innovative client is looking for a talented Digital Marketing Executive to develop and implement the email marketing activity to drive sales both online and across salons. Your responsibilities will include:
*Manage annual online marketing calendar
*Design and deliver regular newsletters
*Plan and execute seasonal, targeted email campaigns
*Design/deliver and update trigger automated emails
*Improve email performance through optimisation and split testing
*Project manage email delivery, working with all stakeholders
*Deliver digital collateral for online activities
*Track all emails and conduct analysis


This top client demands a top Digital Marketing Executive and you will possess all the qualities of a first rate marketer; strong written and verbal communication, highly organised, proactive, driven and brilliant attention to detail. Other must haves for this role are as follows:

*Proven track record of digital marketing in a B2C environment
*Experience of using an email broadcast tool (Dotmailer preferably)
*Good understanding of the email industry - legislation, best practice and benchmarks
*Proven record in email marketing with a history of delivering regular emails/newsletters with high quality content

This is an extremely exciting opportunity for a Digital Marketing Executive to make an amazing career for themselves.

Digital Marketing Executive, Health and Beauty, Langley, Berkshire, £22,000 - £26,000