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Digital Marketing Manager

Our client is one of the words leading Entertainment groups. With a diverse range of brands in the UK, their global expansion plans are massive and they are currently delivering record growth across every brand in every territory.

This is due in part to an expansion of their Ecommerce capabilities which has created a number of new positions.

The most urgent need is to recruit a Digital Marketing Manager for one of their most well established brands.

This role is responsible for translating sales and marketing objectives and targets into an online demand generation and traffic acquisition strategy. This will be delivered through the application of digital marketing tactics such as PPC, SEO, affiliate marketing, mobile marketing, social media and content marketing. Whilst the primary focus for this role is the UK business, you will be expected to offer advice and strategic direction to the global business.       

The role will work closely with the central eCommerce team to ensure the traffic acquisition strategy can be optimised through insight gained from customer journeys.

You will demonstrate good experience of growing traffic through paid, owned and earned digital media channels. Knowledge of PPC and SEO (on and off-page) are particularly important.    

You will be adept and developing highly effective campaigns that demonstrate strong ROI and meet pre assigned targets.

A good communicator and a strong people manager, you will also be a thought leader a hugely passionate about all things digital.        

Position: Digital Marketing Manager
Salary: £40k + Bonus + excellent benefits
Location: South Coast
Contract: Permanent
Contact: Charlie Allen
Posted: 21/11/12
Reference: 881711
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