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Social Media Analyst

A large financial services organization.

Manage the social media analytical requirements for Marketing and broader teams, regularly reporting on key topics/trends to lead stakeholder insight. Create marketing campaign analysis and subsequent recommendations for teams to inform future strategy.
*Create the digital dashboard on a regular basis (daily, weekly and monthly) and identify suitable insights to surface for distinct teams and often very senior stakeholders
*Build on findings to make recommendations for future activity and strategy
*Lead on marketing campaign evaluation from paid social media, through to owned social spaces, advising teams of potential changes to improve performance
*Build relationships and information sharing across teams, including with Digital Analytics

The Social Media analyst will have knowledge of :

*Background in social media, data analytics and performance management is a must
*Expertise in social media analytical tools is a must
*An understanding of digital marketing is preferred
*Good communication skills with multiple stakeholders is important

A unique opportunity for a Social Media analyst to join a large financial services organistation brand. Short listing for suitable candidates this week. Apply now!

Please note that due to exceptionally high levels of response, we are only able to get back to those applicants who have been successful.
23 November 2012
21 December 2012
df221112
Purple Consultancy
Digital
Full Time
Permanent
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