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Marketing Campaign Analyst
Our client, a top consumer media and publishing company, is responsible for some of the nation's best-known publications across print and digital. They are passionate about their people and are committed to creating a fantastic place for their team to work and to enjoy. Now they require a commercially focused, intelligent campaign analyst to provide reporting and analysis on marketing campaigns, website activity and other marketing information needs. Could this be you?
The Marketing Campaign Analyst will have the following responsibilities:
*Scoping and developing regular analysis and/or reporting packs to support the departments
*Building segments and dashboard analysis for the Enterprise team, looking at both top-line and detailed metrics
*Marketing projects including in-depth analysis of existing customer base, reporting and analysis on promotions and channel performance
*Analysing campaigns and producing templated evaluations
*Working with Database colleagues on segmentation, retention, ROI, data mining and customer profiling projects.
If you are a detailed oriented, deadline driven, multi-tasking calm and flexible marketing team player who can make analytical suggestions and communicate complex data succinctly then you are probably just what our client needs. Other requirements are:
*Relevant, proven experience in a commercial environment with a data-driven focus
*Solid analytical background and experience of handling large data sets
*Excellent Excel and Powerpoint skills
*Knowledge of Fast Stats or equivalent, plus confident with using Google Analytics to pull
*commercially focused insights
*Preferred background would be media, retail, loyalty/subscriber or agency environment
Interested? Then tell us why you would be perfect for this Marketing Campaign Analyst role.
Marketing Campaign Analyst, Media, London, £40,000
If this Marketing Campaign Analyst role is not quite for you check our website at Stopgap for more great marketing analyst opportunities.