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Marketing Campaign Manager

Recruiter
Stopgap
Posted
04 December 2012
Closes
01 January 2013
Ref
RAW-078490
Contact
Rob Williams
Location
Nottingham
Specialism
Hours
Contract Type
Salary
£35000 per annum

Further information

Marketing Campaign Manager, Financial Services, Nottingham, £35,000

Are you passionate about the B2B financial services industry? Do you have excellent data driven direct marketing and channel marketing experience? Then this could be for you!

THE COMPANY

Our client is a highly regarded and successful financial services company who specialise in retail finance and loyalty solutions, working with some of the top retailers in Europe. They have a relaxed but hardworking ethic and they are looking for a Marketing Campaign Manager to join their team to work on data driven marketing strategies.

THE ROLE

As Marketing Campaign Manager you will develop, co-ordinate and execute the marketing plans in line with the company objectives. Responsibilities will include:

*Developing insight and CRM initiatives that will enable clients to meet their marketing and business objectives
*Working with the Strategic Account Manager to prepare annual insight plans to support account objectives and programme KPI's
*Shaping engaging customer propositions and on-going marketing plans to deliver value for the customer and retail partners
*Owning and driving CRM plan reviews through regular internal and external meetings
*Developing acquisition, retention and win back strategies across multiple channels and customer touch points
*Support tactical activity through providing advice and guidance on opportunities, risks and input into targeting for campaigns

YOU

An excellent communicator and with amazing attention to detail, the Marketing Campaign Manager will have experience of interpreting complex data sets and have the strong ability to present your findings to influence and inform stakeholders. Other requirements for this superb role are as follows:

*Background in B2B financial services industry
*Excellent data driven direct marketing experience
*Solid track record of channel marketing
*First rate communications and presentation skills
*Educated to at least degree in a business or marketing related discipline

Marketing Campaign Manager, Financial Services, Nottingham, £35,000

Stopgap

20 years of only recruiting for marketing roles means you'll be working with experts. Our consultants are impartial and honest because they don't work on a commission basis. www.stopgap.co.uk
MARA 2011

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