Web and Social Analyst

£40000 - £50000 per annum + great benefits
04 Dec 2012
01 Jan 2013
Phillip Blaydes
B2B, B2C, Digital, FMCG, Retail
Full Time
Web and Social Analyst
Central London
£40-50k plus benefits, dependant on experience

The Company

One of the best creative agencies in London are expanding their analytics offering with a Web and Social Analyst. The agency are digitally led and have a client list which contains the biggest names in retail, automotive, alcohol, electronics and broadcasting. You will work across all of the agencies clients to keep your role diverse.


The Role
*End to end delivery of web analytics for any new website build, including
oRequirements gathering for measurement and evaluation
oProduction of the tagging specification documentation
oUsability testing
oProduction of website performance reporting and insight generation using all of the tools of available
oDelivery of data intelligence and data strategy in a web context and within a broader campaign execution
*Combining with Client Services, Data Planners and User Experience to deliver fact-based marketing proposals
*Day to day liaison with clients, internal departments and third party suppliers
*Development of the Web and Social analytical offering within the agency across the existing client base and new business

The role will include contact with clients, internal colleagues and departments, and potentially third party data suppliers.


Your Profile
*A confident, well presented individual with strong knowledge of Web Analytics and an understanding of data-based marketing, with proven ability to provide a professional service to all internal and external customers.
*Strong client facing skills are not essential but would be welcomed.
*Strong knowledge of web analytics tools, particularly Google Analytics and social media tools (e.g. Socialbakers)
*Competent / advanced ability in MS Excel, PowerPoint, Word
*SPSS is desirable but not essential
*Ability to write and present well considered proposals
*Well proven task and project managing skills

Apply for this role today by sending me your CV via this website. Please note all applications will be made in confidence. Feel free to call me directly on:
Phillip Blaydes
Senior Consultant - Digital Marketing at PFJ
0207 612 3807

We have a variety of search/digital roles on at present (£26k-£100k), so if this is one is not suitable; please call me to discuss other exciting opportunities which you can apply for.

Please check out my profile on LinkedIn: Search for Phillip Blaydes