Marketing Manager, Law, London, £50k

London
£45000 to £50000 per annum
11 Dec 2012
08 Jan 2013
BSLRBNew1
Ross Brander
B2B, B2C, Digital
Full Time
Permanent
This is a fantastic opportunity to join is dynamic legal practice providing a an alternative legal resourcing solution and a new way of working for talented lawyers. They now feel that a full-time marketing manager is critical to ensure continued growth over the coming years. This is exciting chance to make a real impact with an expanding business .

They are looking for someone who can work autonomously as this is a stand alone position; however specialist marketing support, guidance and opportunities for collaboration are offered from both an experienced marketing consultant and from the partner marketing team.

The ideal candidate will deliver a marketing strategy that is creative and innovative yet speaks effectively to what is still a traditional sector. This is an unusually hybrid role as it requires both B2B and B2C marketing - a truly varied and exciting position.

YOUR RESPONSIBILITIES:

- Developing and implementing a creative and innovative marketing plan to:
- Protect and nurture the brand
- Drive sales opportunities
- Ensure client and lawyer retention
- Managing marketing budget
- Devising and implementing multi-channel marketing campaigns
- Managing CRM system, identifying key targets, helping to manage sales pipeline and monitoring and managing effectiveness of campaigns
- Developing social media presence and managing output
- Developing content for, and overseeing production of, all marketing material, both print and
- digital
- Ensuring consistency of brand throughout all communications
- Managing CMS and overseeing development of website and how it fits within broader
- digital marketing strategy
- Managing third party agencies
- Liaising with PR agency to ensure consistency of messaging
- Working with the admin team to manage and execute events and participation in conferences

ADDITIONAL QUALIFICATIONS AND EXPERIENCE:

In addition to the general attributes noted above, you will be
will also:
Be educated to degree level
Have had 4+ years` experience in a dynamic marketing role in a fast-paced environment,
whether agency or in-house
Have the ability to quickly gain credibility and respect from highly qualified professionals
Ideally have some understanding of the legal sector
Be experienced in engaging with the Internet and social media in a business context
Be creative and open-minded yet not afraid of using data to support marketing activities
Blue Skies Marketing Recruitment specialises in marketing jobs across Creative, PR, Clientside, Account Handling and Executive. We offer unrivalled opportunities across all specialisms and industry sectors, presenting you with only the best marketing jobs. Although we try to respond to all applications, the high number we receive means this isn`t always possible. If you have not heard from us within 72 hours, please assume that your application has not been successful. For more information, visit www.blueskiescareers.co.uk and we`ll make sure we do our best to find you the perfect marketing role.