Marketing & Insight Executive

£25000 - £35000 per annum
11 Dec 2012
08 Jan 2013
Daryn Joyce
B2B, B2C
Full Time

We are looking to recruit an experienced Marketing and Insight Executive to work in the internal marketing team of one of the largest outdoor advertising agencies in theUK. This is a brand new position created due to an increase in workload and will involve helping the Head of Marketing create compelling sales and marketing stories to help drive product and service sales.

The role will also play an integral part in managing client research campaigns and creating case studies to be used by the sales team as well as building strong relationships with both current and new research agencies.

You will also be expected to create research presentations and materials from statistical data and also commission and manage client case studies. This will obviously require excellent analytical and problem solving skills and a familiarity with Mintel reports would be an added bonus.

You need to be conversant in marketing and project planning and be able to take ownership and responsibility for entire campaigns. A keen interest in the marketing mix is essential and an understanding of how research forms a key part of the communication process is vital.