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Do you have a solid agency background? Do you have experience of brand guardianship and of developing core brand messaging? Then you might be just who we're looking for!
This is a fabulous opportunity with a dynamic, innovative client within the food/lifestyle industry. They are looking for a brilliant, talented Brand Manager to join their fun, down to earth company, reporting to the Head of Communications.
Our client is looking for a Brand Manager who can bring structure to the brand guidelines and your responsibilities will include:
*Documenting brand processes and therefore be clear on how the brand is to be communicated
*Understanding what the brand stands for, developing the brand vision and managing the brand touch points around the customer journey
*Acting as the brand guardian and developing the brand positioning for new product/brand extensions
*Managing brand positioning for an imminent entrance into the U.S market
*Testing new propositions and look at diversification possibilities
*Working out the brand plan
Our client needs a creative Brand Manager who is switched on about the core brand messaging and being a brand guardian. You will need to understand who the customers are, conducting consumer research and position the brand accordingly. Essential requirements are:
*Proven track record of brand guardian experience
*Solid agency experience
*Excellent commercial awareness
Brand manager, FMCG, London, £35,000 - £40,000