Marketing Manager FMCG
Marketing Manager FMCG
c.£70K-£80K Package + Excellent Bonus
Fantastic senior role for brand passionate ‘foodie’ marketer with classic FMCG training and a track record of brand building success. Taking on a challenging but truly exciting brief, you’ll lead the strategic plan and drive an aggressive growth strategy for a much-loved premium food brand enjoyed in markets across the globe. With full P&L responsibility, you’ll drive an integrated comms strategy embracing ATL, BTL and digital, and will lead innovation and range extension initiatives underpinned by consumer & shopper insight. Supported by a high calibre team, you’ll set the strategic agenda but will also be involved in day-to-day operational decision making.
Our Ideal Candidate
Exceptional strategic thinking skills plus a robust FMCG marketing training are key to your success in this role in which you will need to hit the ground running. You will have gained broad exposure across the mix with a track record of driving brand growth via smart strategic and commercial thinking, innovative and clever A&P and innovation strategies that tantalise the consumer. A real passion for marketing and brands goes without saying – we are looking for someone who can use their skills and energies to bring new ideas and add value to everything he/she looks after. Strong leadership skills and the ability to influence cross-functionally are of course key to this role; you’ll be someone who can energize teams across the business by ‘selling’ a compelling vision and securing buy-in to your brand plans and initiatives.
This well-known business has a host of brands loved by millions. With a huge commitment to driving brands with substantial A&P budgets and equally massive investment in innovation, this business will offer great experience and career development potential in the UK and potentially internationally too. The culture is can-do and results-driven with a lively, convivial and positive working style.
Tarsh Lazare is committed to finding the right roles for talented candidates. We are a leading name in marketing recruitment with extensive marketing recruitment and marketing experience working with brand management, communications, category management and insight/research specialists. If you would like to discuss this role, or any other roles that might be suitable, please e-mail or call one of the team now on 020 7566 9890.