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Digital Marketing Manager - Travel

Recruiter
GoodEgg Digital
Posted
23 January 2013
Closes
23 February 2013
Ref
DMM231
Location
Kingston, Surrey
Specialism
Hours
Contract Type
Salary
£30-40k + Bonus and Benefits

Further information

THE COMPANY
- Leading online Travel Group
- Market leader in its verticals
- Very innovative with a culture to match
- Passionate, dynamic, fun and highly meritocratic environment

THE ROLE
The opportunity..............
- Manage marketing co-ordinator.
- Drive increased ROI in all marketing activity.
- Evaluate 360 degree user experience and make recommendations to improve, evolve and innovate.
- Manage all agencies and derive maximum impact from their involvement.
- Manage website look and feel plus content in conjunction with digital agency.
- Work closely with product specialists to ensure right product available and then that it is appropriately merchandised, be that online, offline or both.
- Drive wins in PPC, SEO and consumer engagement.
- Define and execute commercially effective Social Media strategy.
- Through effective Acquisition and CRM activity grow buying community and sell to it.
- Conceive novel and effective creative ideas to drive traffic and thus revenue.
- Apply strategic discipline with creative ideas.
- Work closely with MD to maximise returns from marketing potential.
- Manage £400k budget.
- Manage twice yearly offline brochure production in conjunction with creative agency.
- Agree plan with MD implement and drive agreed KPI’s.

YOUR PROFILE
- Circa 4 years digital marketing experience, ideally client side.
- Can listen but not afraid to be heard.
- Energetic, driven and commercially astute.
- Digitally capable with instinct for clever creative ideas and execution.
- Experience in managing agencies across creative, SEO, PPC, Social etc.
- Entrepreneurial mindset.
- Not afraid to implement and change when/where required.
- Creative thinker with a structured and methodical way of working.
- A fearless communicator of ideas and strategy.
- Demonstrable "get stuff done" attitude.
- Willingness to be thrown in at the deep end.
- Demonstrates a strong understanding or marketing concepts and consumer behaviour.
- Strong organisation skills and an extreme eye for detail and aesthetics.
- Sense of fun and humour essential!
- Strong analytical skills and excellent attention to detail.
- Great communicator & highly organised.
- Team player with flexible mindset.

LOCATION
Kingston, Surrey

NEXT STEP
If you are this Digital Marketing maestro please email Tom with a CV and details of why you are suitable.

Thanks!

GoodEgg Digital

We enable the best talent in digital to find exciting jobs in Digital Marketing, eCommerce, Technical and Content. We work with many well known & emerging brands in the fast expanding digital space.

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