Direct Marketing Coordinator (Retail)

£25000 to £30000 per annum
24 Jan 2013
21 Feb 2013
Jonathan Voss
B2C, Retail
Full Time
Our client is one the leading names in fashion and home retail and they have an exciting opportunity to join the growing marketing team as a Direct Marketing Coordinator for one of the most established brands. Working within an a fast paced, dynamic environment along with excellent career prospects for you to develop and grow as a marketer. Key to this role will be your ability to manage multiple, primarily off-line, direct marketing campaigns.

The Role:
- Managing customer acquisition and retention campaigns
- Monitor performance of campaigns
- End-2-end campaign development from planning to execution and review
- Working across the business with multiple teams including brand and e-commerce
- Manage customer segmentation and targeting to maximise demand
- Briefing all creative and developing print material
- Managing external creative agencies

The Person:
- Marketing campaign experience
- High volume print experience
- End-2-end campaign management
- Consumer marketing background
- Direct Mail expertise