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Digital Marketing Executive

Recruiter
Haymarket Media Group
Posted
30 January 2013
Closes
28 February 2013
Location
Hammersmith, London
Specialism
Hours
Contract Type
Salary
Depending on experience

Further information

This exciting role will be part of Haymarket’s growing Online Events & Video team. It involves managing all aspects of digital marketing campaigns for a variety of online events, videos and websites, from planning, through to implementation. Current areas of activity include www.brandrepublicinsight.comwww.virtualvenuevisit.comwww.wpmvirtualsummit.comwww.thirdsectorinsight.com,www.corporatecharityconnections.com and many more.

Key responsibilities/tasks:

  • to plan and implement innovative multi-channel digital marketing campaigns for our online products
  • to devise and implement effective paid and organic search campaigns across different markets
  • to effectively use social media channels from LinkedIn through to Twitter and YouTube to grow, and engage with, our audience
  • to create and manage media partnerships with key associations and trade bodies
  • to manage and track email campaigns from start to finish
  • to make best use of a multi-sector database
  • to fully utilise Haymarket’s on- and off-line media channels to best effect
  • to write effective marketing copy spanning channels such as email, print and online adverts and social media
  • to create and maintain user friendly websites
  • to contribute innovative ideas to improve and grow our online product portfolio
  • to use web analytics tools to help streamline the effectiveness of our campaigns and products
  • to collate and send detailed reports to advertisers


The ideal candidate will:

  • have at least 2 years of digital marketing experience, ideally in a related field
  • have excellent knowledge and experience in all aspects of SEM, from strategy and planning, through to implementation and conversion efficiency
  • have excellent communication skills, both in writing and speech
  • be entrepreneurial and commercially minded with an interest in growing revenues around online products
  • be creative with the ability to think outside the box in terms of taking our products to our audiences
  • be motivated and a real self-starter
  • be ambitious and eager to develop their career in digital marketing
  • be excellent at dealing with people at all levels, both internally and externally
  • be excellent at meeting deadlines and targets
  • be well organised and have acute attention to detail
  • be able to multi-task effectively

   

Haymarket Media Group

Whether you’re looking to start a career in media or you’re already an established player, why not come and join this influential publisher, with an outstanding history of success and a future full of growth, expansion and exciting challenges?

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