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Global Consumer Insight Manager - FMCG

London£55000 - £60000 per annum + Package (Car, Health, Pension, bonus)

The Global Consumer Insight Manager plays a key role in supporting the growth of an assigned global category by using market research tools to drive brand equity development, geographic expansion and innovation based on genuine consumer insight and understanding. Senior managers are identified as high potential individuals whose skills and capabilities are expected to strengthen the market research function.The business:


Reporting to the Research Director - this role is responsible for the development and implementation of market research plans for one of the major "core" brands in the product portfolio. In this role, you are expected to provide support to the Global Marketing and R&D teams in interpreting market research results and contributing to action plans following research.


The Candidate:

Previous experience must include working across qualitative and quantitative techniques, in both a continuous and ad-hoc capability for major blue-chip FMCG company. You must have a strong understanding and proven experience of the product innovation process. As an individual you are entrepreneurial and driven, with the ability to deliver results and a strong career history to back this up.


Over the last 8 years this Global FMCG company has outperformed all competition, exceeding all sales predictions. Their range of global FMCG brands are recognized as category leaders within their respective categories. In the UK they are a top 5 UK advertiser and globally they hold similar status. With 40% of their revenue coming from products launched within the last three years, you will be working in a fast moving environment where you can make a real impact to bottom line sales and the business growth. An excellent prospect for top tier researchers.
04 February 2013
04 March 2013
HJJ3029
Henry Jarlett
B2B, B2C, FMCG
Full Time
Permanent
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