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Franchises are a core and extremely valuable part of our business focused on Disney and Marvel's key characters and entertainment such as Disney Princess, The Avengers, Mickey Mouse, Cars and Phineas and Ferb, to name a few.
In Europe, we have established a dedicated franchise management organisation, which is focused on building and managing regional business plans for our key franchises and properties. This team operates franchises as single P&L entities and works across the company to set financial objectives and determine key profit drivers, marketing plans, content plans and sales strategies for these key Disney brands.
Operating across the UK the Franchise Manager will be responsible for growing some of Disney’s key Franchises by creating business plans using actionable consumer and data insights, to identify new opportunities. This role offers a broader approach to Franchise Management, which goes beyond the marketing function.
You will be expected to interact with our various lines of business and external partners (including licensees, retailers) to ensure all stakeholders are working to the agreed objectives and strategies. You will manage the development and uphold agreed product strategies, sharing the development plans and successes across the organisation.
Coming from an FMCG marketing background would be advantageous. Currently operating at manager level within a marketing / business role you will have strong project management, communication and excellent presentation skills as well as a proven track record in leading or contributing to revenue/profit driving initiatives.
Location: Hammersmith, West London
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