Senior Planner - DM/Digital

£50000 - £60000 per annum
04 Mar 2013
01 Apr 2013
Fiona Craig
B2C, Retail
Full Time

Senior Planner, Direct/Digital, London, £50,000-£60,000

Agency Planner with very solid CRM experience and some digital is required to work on an exciting new account win in the FS sector. This is a great chance to join a new agency that is part of a well known group - so the best of both worlds.


This is a chance to join a newly created agency so if you are entrepreneurial and want to be involved in really driving an agency forward this is for you. The focus of the agency is in Direct Marketing but you will get the chance to work with their sister agencies on integrated campaigns focussing on Retail banking.


This role is for a mid weight Agency Planner with CRM and digital experience - ideally from the services, utilities or financial services sector.

You will join a team of 3 other planners including a Data Planner and work closely with the in-house data analysts.

Your focus will be on taking the established creative principles for the identified consumer channels and applying to all Direct Marketing activity - on and offline.


To be considered for this role you must have the following experience;

- Solid agency experience in a planning role.

- Ability to write excellent creative briefs and work closely and successfully with creative teams.

- Be completely comfortable presenting to Clients.

- Be comfortable talking data with the data planner and analysts.

- Have solid experience in CRM planning - on and offline.

Senior Planner, Direct/Digital, London, £50,000-£60,000

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