Digital Marketing Executive

City of London
£25000 - £27000 per annum
06 Mar 2013
03 Apr 2013
DME
Joe Hannevig
B2B
Full Time
Permanent


Exciting new Digital Marketing Executive role for an all-round marketing specialist, you will have the technical developer background allowing you to code and build a website while getting involved in strategy and controlling search marketing.

Our client is a specialist events business working across a variety of sectors including gaming and finance. This role is a great opportunity to become intrinsically involved in the future growth of this already impressive company.

Responsibilities


  • Coding websites and emails through HTML/CSS coding on a CMS platform [WordPress]



* Managing and maintaining all website content updates



* Proficient with e-shots/e-newsletters (set up & day-to-day management; coding, testing, reporting, sending)



* Improving the usability, design, content and conversion of the company's website



* Developing and managing digital marketing campaigns



* Utilising a range of techniques including paid search, SEO and PPC



* Web analytics and reporting



* Working with Head of Marketing to devise strategies to drive online traffic to the company website.



* Tracking conversion rates and making improvements to the website.



* Utilising one or social media channels for the company, reporting & tracking of results



  • Review new technologies and keep the company at the forefront of developments in digital marketing







You will have
  • Experience on a CMS platform
  • SEO and PPC and affiliate exposure
  • Wordpress, HTML and CSS coding experience from a developer view-point
  • Google Analytics
  • Strong understanding of current online marketing concepts, strategy and best practice
  • Working knowledge of Adobe Photoshop/InDesign advantageous
  • Good social media practical experience



  • If you believe that you have the above skills, either as a developer with the potential to take on further responsibilities, or as an already all-round Digital Marketing Executive, please do get in touch to find out more.