Product Planning & Proposition Development Manager
Better Placed Marketing is currently working on an immediate requirement for an International Banking/Financial Services business. Working in the Global Payment and Cash management (PCM) part of the business, the Product Planning & Proposition Development Manager role is responsible for driving high quality product promotion and commercialisation across Europe, that increases product usage through market management. Focussing on driving internal and external product communication strategy for the European region.
The role will see you leading, managing and coordinating the strategy for PCM products across the European region, working closely with the Product Marketing teams, ensuring alignment of the organisations product messaging, activities, development etc with the PCM vision (value proposition) and customer segment strategies. This will include publication of newsletters, marketing collateral management and process improvement.
THIS IS A MATERNITY COVER POSITION, PLEASE NOTE THE CLIENT IS LOOKING TO INTERVIEW ASAP
It is essential you an experienced and accomplished Product Planning Manager from the Banking/Financial Services Sector, ideally with International marketing experience. Extensive experience of Payment and Cash Management Products is desirable. Your background will include proven success in supporting Product Marketing teams, with experience ofleading the creation and management of communication plans and product collateral.