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Digital & RM Data Performance Mgr

London (Central), London (Greater)£45000 - £50000 per annum



Have you worked on global digital, social media and relationship marketing strategies? Can you use digital analytical tools not just to measure marketing effectiveness but also to improve it? Have you got international digital marketing experience? Then this exciting contract could be the next role for you!





THE COMPANY

A family owned premium spirits business with a portfolio of award winning brands that are enjoyed around the world.



THE ROLE

Develop and deliver core brand global digital, social media and relationship marketing strategies that deepen consumer commitment and demonstrate a positive ROI.



Work closely with the RM & Digital team and markets to tag, track and report performance of each brands digital touchpoints (website, mobile and social media content/platforms) against clear and concise goals.



Lead the development and continued roll-out of the RM Database Platform to support additional markets and core brands, working closely with IS teams



Drive enhanced marketing planning and more effective activity by delivering actionable consumer insight from the RM Community, including the database and Facebook





YOU

- available immediately

- have a consumer insight and marketing planning background in CRM & digital

- Strong direct and digital marketing knowledge including social media

- CRM data analysis experience

- Web analytics, SEO and social analytics experience

- International experience



Apply online now if you would like to be considered for this role
25 April 2014
08 May 2014
FHW-082273
Fiona Wells
B2C, Digital, FMCG
Full Time
Contract
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